5 Reasons Why Businesses Need Instagram Marketing Today

5 Reasons Why Businesses Need Instagram Marketing Today
Home Yadonia Group Blog 5 Reasons Why Businesses Need Instagram Marketing Today

​Facebook has remained the king of all social networking platforms since its beginning. However, the sheer size and market share of Facebook does not completely overshadow the presence of many other social networks that have emerged in the past few years and touched the hearts of internet users. Looking at this emerging trend, many social media marketing experts have paid close attention to market businesses on Instagram. Instagram relies on visual content shared by people from all over the world. It makes sharing stories easier through photos by furnishing many photo editing features for its users. What makes it one of the most powerful platforms for promoting businesses today? Here are the reasons?

  • 1.It Is Huge

As mentioned above, Facebook is the biggest social networking platform out there does not mean platforms like Instagram are small by any chance. Just at the start of 2017, Instagram had more than 700 million active users. The growth in the number of users has been significant for Instagram. Its population has always been rising with a consistent trend. The good thing is that this number is growing with time. Instagram is not far from having 1 billion users.

  • 2.It Is the Perfect Place for Businesses

One of the things that have made Instagram a great place for promotion is the success for brands on this platform. According to the recent statistics, 7 out of every ten hashtags that are used on Instagram have been sponsored by some brand. In addition to that, more than 70% of the businesses in the US are making use of Instagram for marketing purposes. What makes things even sweeter is the fact that nearly 80% of the people on Instagram are following at least one brand. These statistics should be enough to tell you how important Instagram is for businesses.

  • 3.It Is Appealing

Marketers have been long touting the idea of using visual content on social networking platforms. Several statistics have shown in the past that including visuals with social media posts increases their chance of getting clicked on many times. While you can share images, GIFs, and videos on almost any social network, there are very few that have been built by visual content, and Instagram is one of them.

  • 4.It Is Best for Women’s Products

If the products or services you sell are offered for women too, Instagram is the heaven for you. According to the recent statistical data, nearly 70% of the users using Instagram are females. And it’s not just the US audience as is the case with many other social networks. In fact, 80% of the users on Instagram are coming from other countries than the US. Looking at the overall usage statistics of Instagram, 31% of all women in the US are using this social network.

  • 5.It Is Perfect for Young Generation Products

One of the things that matter for businesses is being able to access the audience that is most fitting for their products and services. If your products are meant for younger people, Instagram is the best place for you to market and promote them. Nearly 60% of the users actively using Instagram are aged between 18 and 29. However, it does not mean that businesses with products for grown men and women can’t market on Instagram. In fact, people aged 30 to 49 make up nearly 33% of the Instagram population.

Looking at the statistics above and the increasing popularity of this social networking platform, it only makes sense for businesses to come up with strategies that are honed according to Instagram and the common interests of its active users.

More Articles From Yadonia Group


​The first several years of the new century brought in with a technical trend which was never expected in the past era. A simple machine like cell phone has taken the tre...​The first several years of the new century brought...


​Hosting Dedicated Server In Jeddah has created a niche for itself. Many website and blog owners are now preferring the hosting dedicated server to other kind of hos...​Hosting Dedicated Server In Jeddah has created a niche for itself. Many website and blog...


​Looking for creative ways to use Facebook as a means of advertising your business online? Social Media Experts In Riyadh have the solution. The panel of experts will guide you through the social media jungle. Facebook still remains the favored choice...


​Forget Facebook and Twitter. Instagram is the new baby in the social media platform. According to Social Media Experts In Saudi Arabia, Instagram is the place to be. It is a social media platform that has attracted many followers in...


​Your E-commerce web page is your central source if you are doing business online. E-commerce is relevant to providing your services and products at the front side of your guests via Internet. It places apart the regional boundaries and helps...


Hosting is an important aspect to online business especially for the startup businesses that are not yet renowned. However the choice of the hosting option is very import...Hosting is an important aspect to online business especially for the startup businesses...


​The Best Social Media Marketing Companies In Saudi Arabia have taken over businesses. Welcome to business world where social media platforms have taken the centre stage. Many businesses are now using the social media platforms for advertising and marketing purposes. This...


Google has been trying rather hard to make our lives much simpler and another step forward in this direction is the Possum algorithm. Many digital marketing experts see t...Google has been trying rather hard to make our lives much simpler...


​IntroductionSEO experts have drawn a conclusion that the top Graphic Design Logo In Jeddah have a few unique features that are missing in others. This makes them to be in a position to attract more traffic as well as create more...


​IntroductionCurrently, nearly every business enterprise desiring to grow has hired social media services. In like the traditional marketing techniques that were both tedious and expensive, the social media agencies has pretty much made things easy. In fact, it can ideally...


​An improving requirement for services for reducing the globe into mobile devices, customers are requiring for different kinds of programs that are designed specifically ...​An improving requirement for services for reducing the globe into mobile devices, customers are requiring for...


​What is shared hosting?This is the type of hosting where the server is rented to more than one website. As it simply sounds, there is sharing of the server by a number o...​What is shared hosting?This is the type of...


Social media marketing plays a pivotal role in any business' internet marketing efforts today. This is the only marketing method that takes businesses closest to their ta...Social media marketing plays a pivotal role in any business' internet marketing efforts today....


​SEO Consultancy In Saudi Arabia has good and expert workers who take their time to understand your problem, analyze the factors that have been lagging your business behind and eventually formulate implementation plans that will help you get great profits due...


If you have a business website and you are often looking for new ways to rank your website better on search engines, you must have encountered the idea of going mobile wi...If you have a business website and you are...


Every website or blog owner needs a reliable and Affordable Web Hosting In Riyadh plan. What exactly can be defined as Affordable Web Hosting In Riyadh?Web hosting e...Every website or blog owner needs a reliable and Affordable Web Hosting In Riyadh plan....


​Saudi Arabia is one of the well-known countries when it comes to SEO internet marketing. Nowadays, everybody is preferring the professional personnel in SEO from this country. The major reason behind this is that the services offered are of the...


​Last time, we learned how it is possible to impress prospective clients using a professional website design. Now, we are going to take a look at how you can use your website to continue growing your business.In today's competitive business...


​If there is one factor we all know, it is that in today's company community nothing is more essential to long-term achievements and product development then a web page. Why? Whether on the go, at perform or while just seated...


The online marketing has witnessed a milestone of improvement through quality website hosting services that are pioneered by Yadonia Group that is situated in various par...The online marketing has witnessed a milestone of improvement through quality website hosting services that...