What Is Included In a Corporate Identity Kit?

A professional graphic design company in Jordan can provide you with a host of services, including a logo design and corporate identity kit. Many companies often unfamiliar with the idea often wonder what is included in a corporate identity kit. A corporate identity kit can include a variety of different materials. The corporate logo is usually forms the cornerstone of a corporate kit and everything in the kit is designed around that logo.

Consistency is absolutely essential in a corporate identity kit as it projects the external image of the company. Today, companies of all backgrounds and sizes in Jordan invest significant amounts of money in developing corporate identities. This is because the persona that a company projects often has significant influence regarding the way people view the company.

The branding used in the design of a corporate logo and identity kit usually involves a specific color scheme so that the entire product family is immediately recognizable. A variety of different materials may be included in a corporate identity package, such as:

  • Brochures
  • Catalogs
  • Business cards
  • Letterhead
  • Stationary
  • Flyers
  • Printed advertisements
  • Posters
  • Presentation folders
  • E-mail templates

Regardless of the size of your company at the moment, it is essential that you be able to present a professional, uniform message to your vendors as well as your clients. Quality business cards and matching letterhead and envelopes allows you to do precisely that.

Your corporate identity kit includes anything that is related to the brand image of your company. Consequently, your website as well as any magazine or newspaper advertisements could also be included in your corporate identity package. The ultimate goal of a corporate identity kit is to ensure that your customers know you and immediately recognize your materials.

In today’s competitive business world, it is absolutely essential that each company have its own distinctive and unique corporate logo and identity. In the past, many small companies felt there was no need to invest in developing a corporate identity. Today, that is no longer the case. A professional corporate identity kit is just as important for small companies as it is for multi-national firms.

Yadonia Group is a professional graphic design company in Jordan specializing in providing professional, innovative corporate identity kits. Our team of creative experts would be happy to speak to work with you to design a corporate identity package that will disseminate a cohesive message to your customers.