Why Facebook Is Most Important For Internet Marketing

Why Facebook Is Most Important For Internet Marketing
Home Yadonia Group Blog Why Facebook Is Most Important For Internet Marketing

The way marketing was done in the past has completely changed today. Modern era belongs to internet marketing and within that category, you have social media marketing. S…

The way marketing was done in the past has completely changed today. Modern era belongs to internet marketing and within that category, you have social media marketing. Social media marketing is the marketing done using social networking platforms on the internet. There are many different ways to market a business on social networking platforms using text, images, videos, GIFs etc. However, businesses have to realize the importance of various social networking platforms for a successful online marketing strategy. Without a doubt, Facebook is on top of all social networking platforms when it comes to number of active users.

So how important is Facebook for social media marketing? Here are a few important points to understand that:

The Size of It

The most important thing for any business in any corner of the world is to be located in a place with lots of customers. Facebook is the largest social networking platform on the internet and it has been that way for the past decade. Facebook currently has around 2 billion active users using it from their desktops, laptops and mobile devices. That is active users, not just any users. When you say active users, these are people who have opened their Facebook account at least once in the past month. In simple words, when you market on Facebook, you are marketing to the largest crowd possible in the universe.

The Nature of Its Users

As mentioned above, Facebook has nearly 2 billion active users according to the recent statistics. Why Facebook users matter to any business’ online marketing strategy is because these users like to interact. Think about it, the most important customers for any business today are mobile users as they are more engaging and make more purchases. 1.74 billion Facebook users are active mobile users. Here is another fact to prove how productive Facebook users can be for your marketing: just in one quarter of 2014, Facebook users accounted for the purchase of over 234 million worth of items that included gifts and other stuff.

It’s Cheaper Marketing

You will be glad to know that marketing with Facebook will cost you much less than marketing with other companies on the internet. First, this is the only type of marketing that allows you to target your potential prospects with custom ads. You can target your audience based on their location, age, sex, interests etc. When it comes to cost-per-conversion, Facebook ads are cheaper by 64% compared to other formats of advertising. Think of the money you will save in the long run if you continue to target audience with custom ads using Facebook marketing.

You Are On Top Of the Trends

One of the most important things in any online business’ marketing is being up-to-date with the latest trends. You must know in which way your audience is moving in order to create content that they can relate to. Facebook is a place where you can know the interests and trends of people by visiting various communities or simply looking at the interests of the people who are following your brand’s page. Not only does this information help you hone your online marketing strategies but it also helps you create better and more relevant products.

It Connects With CRMs Now

Probably one of the strongest elements of modern social media marketing is the integration of CRMs into it. Today, companies are making use of social CRMs to stay on top of their users’ interests and trends, and respond to them when needed. When it comes to social CRMs, it is easiest to find CRMs that allow you to integrate Facebook onto them. In other words, you have a great number of options available if you are looking for Facebook integration onto a social CRM.

To effective incorporate Facebook into your social media marketing strategy, it is important that you hire a professional social media marketing company.

More Articles From Yadonia Group


Our professional website design services are designed to help you expand your business globally. Our talented and skilled staff of professionals is dedicated to the goal of helping you reach the broadest audience possible to achieve your personal vision for...


​With the various hosting plans available, some people may have difficulty choosing the right hosting plan for their sites. The Best VPS Hosting In Saudi Arabia is one of the hosting plan preferred by those seeking hosting services.What exactly is the Best...


You may already be aware of the importance associated with having a website for your business. With that said, you may not be aware of precisely how important it is to the success of your business.For instance, did you know...


​In today's business world, there has been a marked growth as a result of different means of communication. This is vastly as a result of using visual communication. Many people who are unable to ready due to disability or lack...


Not all websites are created the same. Since the target audience for different websites is different, they have to be designed from the scratch to meet the needs of that particular audience. When you are looking for a website for...


​To see your business flourish and expand, all you need is to contact Graphic Designing Company In Riyadh for quality and affordable business cards, logos trademarks, print adverts and brandmarking. This is an avenue to advertise your company, business or institution....


There should be no more focus on the childish GIFs of the '90s. Yes, childish they are for all the distorted look and pixilated appearance that they offer. Thinking about...There should be no more focus on the childish GIFs of...


​In the past, people were not very much at per about quality and the need to avert from delaying a project. By then, there were very few companies in the world that majored in this business and therefore, they even...


​Graphics are important in many fields. First, they are needed whenever a given logo for a particular company is being designed. Each should be unique and custom to fit its intended purpose. There are various advantages that you can get...


​Generally, having a website is one of the most important specifications when you are starting a little company. Today, Top 10 Web Design Companies In Jeddah are reporting more clients and thus high profits which is linked to the use around...


Mobile apps have blasted off into their own stratosphere in terms of popularity and demand. It seems like every single day there is a new app that people are saying you have to download or try because it's a fun,...


As a business owner or manager, you probably do keep tabs on the different trends in the industry or the market in which you operate. It is becoming equally important for...As a business owner or manager, you probably do keep...


The mobile app industry has brought an excellent trend in the way companies are carried out. It has also been proven beneficial for sectors. A pool of programs is available for different mobile operating-system. The mobile program designers are keen...


Not very long ago, people used to go for irrelevant keywords and other unnecessary things just to make sure their site got a decent amount of online traffic. This techniq...Not very long ago, people used to go for irrelevant keywords...


​After creating a website or blog, Hosting In Riyadh services will be needed. It is the role of the host provider to ensure that the web site or blog remains relevant on the InternetWeb Hosting In Riyadh is not as technical as it...


​Website is no more just for internet speech. Today, it becomes organization product that creates on the internet identity and conveys with clients. For organization centered and healthy developing, select advanced web style business for great quality website developing solutions.You...


Hiring a professional mobile app company can be a great decision for business owners in every field. This is because these applications are proving to be a vital asset for quickly developing a brand for the company. Most everyone will...


People who run online business, websites and blogs understand the importance of PHP Web Hosting In Jeddah. For any business to remain afloat in the Internet sphere, ...People who run online business, websites and blogs understand the importance of PHP Web Hosting...


What would you consider or define as being Reliable Web Hosting In Riyadh? What factors or aspects must be considered for Reliable Web Hosting In Riyadh?While s...What would you consider or define as being Reliable Web Hosting In Riyadh? What factors or aspects...


Your company's brochure is an important part of your sales strategy. Your brochure design needs to identify your products and services for your customers and display your message in a professional and inviting format to attract potential customers. At Yadonia...