Ways Videos Boost Your Website’s SEO

Ways Videos Boost Your Website’s SEO
Home Yadonia Group Blog Ways Videos Boost Your Website’s SEO

In the past when internet speeds were not that good, videos were often kept away from websites. It was thought that putting videos on the website will make it too heavy f…

In the past when internet speeds were not that good, videos were often kept away from websites. It was thought that putting videos on the website will make it too heavy for most users to be able to open the website fully. However, times have changed and video content is considered the most important form of content. SEO companies now focus on creating compelling video content not only to put on the website but share on social networking websites as well. Social networking platforms like Facebook and Twitter auto-play a video as the users scroll on to them. This shows how important video content has become today. As for SEO side of the story, here’s how video content can help.

  • Video Transcription Boosts SEO

It is impossible for search engine crawlers to index your video because the crawlers cannot hear or watch things. But it does not mean whatever video you put on your website goes un-indexed. The way to get crawlers’ attention is by creating a video transcript. A video transcript is a written form of whatever is being spoken in the video. This content is then put under the video for the search engine crawlers to index. Not only is this content good for indexing purposes but it also helps people who want to know what the video is saying but are not good at understanding the language being spoken in the video.

  • Closed Captioning Helps Big Time

Closed captioning is an ingenious way of making videos contribute to your website’s search engine optimization. When you say closed captioning, you are referring to a text document to which the video is connected. These closed captions appear on the video as it plays and are synced with the video and audio. They are more like subtitles but there are some fundamental differences. Subtitles only contain words being spoken in the video whereas closed captions contain more information such as the background music sound effects. So while subtitles might only show what a person is saying while screaming, closed caption will also show the sound effects of a bomb’s explosion that has caused the person to scream.

  • Video Interaction Increases Visitor Stay Time

The best thing about video content is that it is engaging. In fact, you have to hire the best animators and editors to create videos that are engaging. You want to take up a simple idea and present it in an appealing way. When your videos are engaging, users stay on your web page and watch them. It increases the time a user spends on your website, and it can really help your website’s SEO. Google takes it as a negative signal when visitors land on your website and leave within a few seconds. When visitors stay on your web pages for a long time, this sends a positive signal to Google and it ranks your website higher.

  • Videos Create Backlinks

One of the things you can do with videos is creating backlinks. To create backlinks you will have to come up with creative content. The large companies of the world these days are creating videos with moral lessons and emotional values. They do this because this content receives a lot of views and is used by various online bloggers for promoting certain ideas. If you can create something really new and fresh, these bloggers will use your video and link back to your website, or provide the link back to the original video. At the end, the visitors will be directed to your website. However, you have to make sure that your website content and landing pages are just as compelling as the content of your video.

More Articles From Yadonia Group


​Most of the ancient business dealers who employed the archaic advertisement methods faced difficult times in getting customers since the latter had to get in physical touch with them before they become informed. On the other hand, modern businessmen ensure...


​Graphic designing is not as easy as it sounds. That is one of the major reasons why Outsourcing Graphic Design In Saudi Arabia has become a common practice. Outsourcing a graphic designer is no brainer as the benefits outweigh the costs.What...


Getting an outstanding web hosting services is not easy. It takes a lot of effort to get access to a well-established service provider who can meet all the expected upsho...Getting an outstanding web hosting services is not easy. It takes...


You could go through pages over pages on the internet that talk about search engine optimization and its importance for businesses. It is still shocking how so many small...You could go through pages over pages on the internet that talk...


Top hosting companies in Jeddah look up to individuals with viable skills to work in their firm. This is due to the influx of customers that stream in into outburst ...Top hosting companies in Jeddah look up to individuals with viable skills...


​Web style may entice the innovative side of you, but at times it can seem a little frustrating and leave you in awe. As you become PHP Web Design In Amman about it, however, you will see that it is not as...


A professional SEO company may be the difference between your business languishing in obscurity on the Internet or creating an audience for it-self. SEO is a full time job. Most small businesses simply do not have the manpower or the...


Many would-be webmasters have no notion of what a professional website development company actually does. Why would anyone need a professional company to help with development with all of the free resources that are already on the Internet? Even with...


If you want to brand yourself effectively, you should consider utilizing the services of a professional video animation company. Animation is a beloved form of communication. Since the earliest animation - going as far back as the early 1910s -...


For a business to survive these volatile markets, it is imperative to keep evolving with the changing trends and improving technologies. Ours is the age of mobile. Every ...For a business to survive these volatile markets, it is imperative to...


By the fact that you are reading this article means that you have a website and you are looking for a host. We develop websites but we don't leave them to stay in the com...By the fact that you are...


​Company names provide insight on whom you are dealing with. A company without a name will appear awkward to the client as they will have no clue on who they are dealing with. A good company name is required to...


​IntroductionWe are living in a digital arena whereby nearly everything starting from the day to day life to business have also become digital. Among the top ways in which this has been ensured is through local SEO services especially in...


​IntroductionIn order for any business to become successful, it's social media strategies must be closely monitored. This ensures that all things are done right ensuring that the owner enjoys the maximum benefits of the digital strategies. Whether it is social...


​In the modern era, every company has one most critical facet Web Development In Jeddah that performs an essential part to make revenue online. To be able to increase up revenue and popularity on the web, creating a website user-friendly is...


Most social media marketing experts highly recommend the use of infographics. This because infographics are considered one of the most accepted and engaging forms of cont...Most social media marketing experts highly recommend the use of infographics. This because infographics are...


​Hosting PHP Mysql In Riyadh is one of the most effective ways of storing data. It has the benefit of being flexible, avoids data storage in a single large area and is comprehensive too. If you are looking for an option...


​These days of internet marketing, web page performs the most part for any organization. Customers are drawn towards the sites that are more attractive as compared to the one that looks so outdated and carried. If the user doesn't discover...


​IntroductionSEO Packages In Riyadh have been availed to us in a number of forms. This includes in terms of content development package, online marketing package, social media package, search optimization package and so on. The good news is that each of...


​IntroductionOff-page factors are basically factors that are outside your site yet are still used to determine your site's rank. On the other hand domain factors are basically factors that are within a given area of influence. In this article we...