There should be no more focus on the childish GIFs of the '90s. Yes, childish they are for all the distorted look and pixilated appearance that they offer. Thinking about focusing on a simple and flat design? No way. Do not even think about settling on anything less than phenomenal for your website design. Recently, we have seen a surge of mind blowing and highly responsive web designs. The competition is fierce and as more and more websites are joining in, there is a huge drive to become 'mobile ready.' Creation of different UI patterns has given many effects of responsiveness and diverse designs that have made a lot of websites look similar. But it is safe to say that having a similar look and feel is not exactly a bad thing because the way we consume the web has changed a lot.
Long scroll is one very popular web design trend that is gaining more and more attention day by day. You can easily place all the important elements of your website on the front page. Everyone is getting used to long scrolls with the advent of smart phones and mobile devices and frankly, increased height of web pages is actually proving quite convenient. Furthermore, this one technique can actually work fantastically well for you if you own a website that is designed to lure users through effective storytelling. This also allows you to mimic a multi-page site by breaking the whole page into clear sections.
Videos are in very much. Now you would say that there are ways to incorporate those various loops and GIFs and they have the same effect. To that the answer is "NO." Videos are always more effective in creating and leaving a long lasting impact on the visitor, especially if it is of a testimonial. The moment your visitors hover over the video, an option to play or share or download (if you want to allow that) the video could appear. This would make your website design much more interactive and appealing to the user and they will most definitely return to the page.Another popular layout is the card layouts where there are cards everywhere on the website. Because of their basic and elemental shape they are easy to arrange and optimize for mobile and they can present information in bite-sized chunks. They enable perfect view and their rectangular or square shape makes them highly suitable for different device breakpoints. This constant innovation has given website designers a chance and all the more reason to innovate in layouts and patterns. They have matured and evolved and as such all you have to do is just be a part of it and your business too will evolve with it.